| Frameworks for
viewing and reviewing Practices
and strategies
The reason that this selection of artworks
looks very diverse is that the various artists are applying or working in different forms
of artistic practice. And within each practice artists use different strategies to explore
their ideas or to achieve outcomes. Practice isnt just defined by the preferred
medium (e.g. painting, floor installations, video) but is better understood as a
combination of materials, style, format, content and relationship with a viewing audience
and the wider community. On this basis it is then possible to see relationships or common
ground between art practice (and works in this exhibition), which at first glance look
very different to each other. For example the use of ready mades or found objects so
evident in the work of Christo can also be seen as an option being explored in the
photographic work of Francis Alys (collecting people and animals sleeping in
the streets).
Using practices and strategies as a
framework for viewing and reviewing consider the following selection (with supporting
prompts for critical response and further research).
Collaboration
Collaboration refers to an arrangement
which sees an artists combining/collaborating or working with others to produce the work.
This is not a new idea but the belief in the individual artist as the sole author of a
work has dominated art-historical narratives and obscured significant traditions of
collaborative practice.
Look for:
Christo and Jeanne-Claude. Christo once
identified himself as the artist responsible for the work. More recently his wife and
projects partner Jeanne-Claude (who handles the complex negotiations associated with the
projects) is acknowledged as the other half of a creative team. Once the complexity of
their larger projects is understood it will be realised that these are vast collaborative
undertakings involving many people with specialists skills.
Gilbert-and George. Watch the video and see
how these two artists work and interact as a team. Did this mean that if one couldnt
be there on the day Gilbert or George couldnt be considered or claim to be a living
sculpture?
Jeff Koons. The artist conceived the work
but a German woodcarver was contracted to produce White terrier 1991.
Bill Viola (Six Heads 2000). The
artist contracted an actor to perform a set of different human emotions.
Vanessa Beecroft. Professional models were
contracted to perform as if posing for studio shots.
Found objects and ready mades
The use of found objects or ready mades is
one of the most significant traditions of twentieth century art. Artists used it
originally, particularly Marcel Duchamp, to drive a wedge between modernist practice and
all previous art. The introduction of everyday objects into art gallery spaces introduced
the uncertainty principle. The argument has spilled further from a question like,
Can this bicycle wheel be art? to wider questions including, Can words be
art? or Can a person or a performance be art?. In late twentieth
century/early twenty first century art the definition of what is a ready made or found
object needs to be flexible.
Look for:
Robert Rauschenberg. The collection and
assemblage of junk or post industrial materials (Yellow Visor Glut
1989) and the placement of a carton box on a wall as if a painting.
Christo & Jeanne-Claude. Trees, a
bottle or bunch of flowers take on a new meaning when wrapped. Does this work for you?
Francis Alys. People and animals found on
the street and collected by a camera.
Bernd & Hilla Becher. Examples of
industrial and domestic structures collected by a camera.
Thomas Struth. His cultural tourists
exploring museum sited become ready-mades, boxed and ready for our analysis.
Format
The format of a work causes the viewer to
respond in a particular way. Most of the time we dont think about this process
because the routines are the same; look at something on a wall or walk around some 3D
thing on the floor. Some artists deliberately disrupt or contradict these routines by
structuring and formatting so the viewer has to negotiate, sometimes physically, with the
work.
Look for:
Bill Viola ( Memoria 2000). The
viewer has to adjust a very dark space then deal with an image, which teases rather than
delivers hard information. Conscious control needs to be exercised to make sense of
looking at something, which almost slides into focus then dissolves into a sea of
twitching pixels. Is the artist asking us to work harder in order to be rewarded in some
way? Is he asking us to think about the desire within people to find closure and hard
meanings?
Paul Pfeiffer. (Goethes message to
the new Negroes, #2, 2002). By formatting the viewing experience as a process of
looking a two small screen projected from a wall on poles, the artist is emphasising that
this way of editing (digital) is a new deal or culture. We are no longer negotiating with
video culture with its screens set close or into walls.
Horizontality is a favoured format for a
number of artists. Placing works on the floor without a plinth sends a message that art is
not separated form daily life and experience. This method strategy contradicts the
convention that sculptures rise up to greet the viewer or that paintings hang vertically
to face the viewer. See Carl Andre, Steel-copper plain 1969, Sol LeWitt, Incomplete
open cube 5/8 1974, Richard Long, Spring showers circle 1983
Seriality and repetition
Repeating the same image or form sets up a
number of ideas such as the individuality (or originality) of an artwork not being
important. Some kind of artwork like Donald Judds boxes in this exhibition can
potentially be replicated endlessly.
Look for:
Donald Judd: Untitled 1975. In
Judds practice it was necessary to use devices such as repeating the same unit to
force the viewer to accept that maybe this is what is meant to be looked at, a box,
nothing more or less. The artwork is of and about itself.
Bernd and Hilla Becher. The photographs of
building and mine structures look almost to be repeats of each other, suggesting the
outcome of some kind of inner compulsion or imperative shared between many different
people and communities.
Materials and technologies
Sometimes the materials and technologies
preferred by artists are central to the artists intentions and ideas.
Look for:
Robert Rauschenberg and Carl Andres
use of industrial/functional materials linked to the power of non-at materials to
challenge accepted ideas. There is also the association of art making with non-art action
like construction, engineering, recycling, cheapness and practical function. Found
materials also carry their own stories
Thomas Demand. Paper is the excusive
medium. Flimsy paper is used to create full-scale illusions of spaces and environments.
Look at Copyshop 1999. Does it seem odd to you that he is using paper to make a
copy of paper?
Christo and Jeanne-Claude. Canvas is used
the wrap various objects. When canvas is used to wrap canvases (as in Wrapped paintings
1967) there is a game going on. Can you guess what it is?
Performance
From the Dada movement in the early
twentieth century to now, performance (along with installation) as one of the primary
strategies for opening up new frameworks for the visual arts. Apart from directing
attention away from the idea that an artwork has to be an object made by one person(an
artist) it sets up a series of permissions ( OK to do) related to collaborations,
multimedia, audience and recognising time as a primary element for exploitation. As with
the idea of a found object be prepared to be flexible in considering what constitutes
performance as art.
Look for:
Gilbert and George. The two artists perform
in the video an old music hall number. There is little animation. The delivery is deadpan.
There is no sense of recognising and audience. Wheres is the art in all this? The
video you see is an archival record of what took place on a particular day a long time
ago. So, does the art still exist? Or is it just a memory?
Vanessa Beecroft. The performance is very
understated. The moves look to be natural within certain parameters (i.e. stay on one
spot). Given the talent (professional models) and glamour that the artist had at her
disposal dont you feel that the performers should have been doing more for their
money that just standing around?
Bill Viola (Six heads 2000). Could
there be any good reason why the artist has slowed down the transitions to the point where
a casual viewer may not even pick up on the animation? Given the technology and sharpness
of the image, do you consider that the artist hasnt pushed the idea around
sufficiently and perhaps thought of busy viewers who just want to see the whole thing and
move on?
Look also at Andreas Gursky and Thomas
Demands photographs. Would you regard the people shown in these images as
frozen in time performers?
Ugo Rondinone. The two clown figures take
some of their meaning from the tradition and figure of the clown. As you walk into the
area you might feel that you are stepping onto a stage and might imagine that these actors
might rise and start singing or speaking lines. The artist is well aware of the
traditional idea that artists can be like clowns, amusing people while holding onto
sometimes terrible or sad truths.
Paul Pfeiffers sports figures can
also be regarded as performers (and not just professional athletes). The marketing of
sports starts as celebrities has made sure of that.
END FRAMEWORKS
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